V7 Branding

Company

V7 is an AI company helping organizations turn complex document data into actionable intelligence. Founded in 2018, it develops two products: Darwin, a powerful data labeling platform for training AI models, and Go, a generative AI tool that automates repetitive document workflows. Through its technology, V7 empowers teams across industries like finance, legal, insurance, and life sciences to streamline operations and move from raw data to decision-ready insights with speed and precision.

Project

When I joined V7, the goal was to redefine the brand from the ground up. The tech landscape had grown visually uniform, most competitors looked the same. We wanted to break from that, creating something timeless, intentional, and unmistakably V7. Drawing inspiration from Dieter Rams’ design principles, we built a minimalist yet distinctive identity that felt fresh within the industry. As part of a small design team, we crafted the new visual system shaping typography, color, grids, imagery and illustration. Together, we developed a consistent brand foundation and produced key assets across digital and print: pitch decks, ads, social templates, event materials, and the website. The result was a unified, enduring identity that reflected V7’s clarity and innovation.

Company

V7 is an AI company helping organizations turn complex document data into actionable intelligence. Founded in 2018, it develops two products: Darwin, a powerful data labeling platform for training AI models, and Go, a generative AI tool that automates repetitive document workflows. Through its technology, V7 empowers teams across industries like finance, legal, insurance, and life sciences to streamline operations and move from raw data to decision-ready insights with speed and precision.

Project

When I joined V7, the goal was to redefine the brand from the ground up. The tech landscape had grown visually uniform, most competitors looked the same. We wanted to break from that, creating something timeless, intentional, and unmistakably V7. Drawing inspiration from Dieter Rams’ design principles, we built a minimalist yet distinctive identity that felt fresh within the industry. As part of a small design team, we crafted the new visual system shaping typography, color, grids, imagery and illustration. Together, we developed a consistent brand foundation and produced key assets across digital and print: pitch decks, ads, social templates, event materials, and the website. The result was a unified, enduring identity that reflected V7’s clarity and innovation.

Company

V7 is an AI company helping organizations turn complex document data into actionable intelligence. Founded in 2018, it develops two products: Darwin, a powerful data labeling platform for training AI models, and Go, a generative AI tool that automates repetitive document workflows. Through its technology, V7 empowers teams across industries like finance, legal, insurance, and life sciences to streamline operations and move from raw data to decision-ready insights with speed and precision.

Project

When I joined V7, the goal was to redefine the brand from the ground up. The tech landscape had grown visually uniform, most competitors looked the same. We wanted to break from that, creating something timeless, intentional, and unmistakably V7. Drawing inspiration from Dieter Rams’ design principles, we built a minimalist yet distinctive identity that felt fresh within the industry. As part of a small design team, we crafted the new visual system shaping typography, color, grids, imagery and illustration. Together, we developed a consistent brand foundation and produced key assets across digital and print: pitch decks, ads, social templates, event materials, and the website. The result was a unified, enduring identity that reflected V7’s clarity and innovation.

Company

V7 is an AI company helping organizations turn complex document data into actionable intelligence. Founded in 2018, it develops two products: Darwin, a powerful data labeling platform for training AI models, and Go, a generative AI tool that automates repetitive document workflows. Through its technology, V7 empowers teams across industries like finance, legal, insurance, and life sciences to streamline operations and move from raw data to decision-ready insights with speed and precision.

Project

When I joined V7, the goal was to redefine the brand from the ground up. The tech landscape had grown visually uniform, most competitors looked the same. We wanted to break from that, creating something timeless, intentional, and unmistakably V7. Drawing inspiration from Dieter Rams’ design principles, we built a minimalist yet distinctive identity that felt fresh within the industry. As part of a small design team, we crafted the new visual system shaping typography, color, grids, imagery and illustration. Together, we developed a consistent brand foundation and produced key assets across digital and print: pitch decks, ads, social templates, event materials, and the website. The result was a unified, enduring identity that reflected V7’s clarity and innovation.